Frequently asked questions

Yes. Using CCTV to prevent and detect crime on land you own or control is lawful, and crime prevention is a recognised legitimate interest under UK GDPR. Because the footage can identify people, the operator is a data controller with obligations: register with the ICO, display clear signage, site cameras proportionately (covering your land and its access points, not neighbouring homes), keep footage secure, and retain it only as long as necessary. We handle all of this as part of every installation.

Our cameras are solar-powered with battery backup and mount to existing posts, poles or structures, so no mains connection or trenching is required. Small CCTV installations on private land generally fall within permitted development, though listed buildings, conservation areas and certain locations can have additional requirements, we check this during the free site assessment and advise before anything is installed.

Our monitoring team verifies the alert, secures the footage, and notifies you. We then package the evidence, timestamped video of the act, the vehicle and its registration, with proper handling records, and support enforcement through the relevant route: the local authority or Environment Agency for prosecution, and civil action to recover your clearance costs from identified offenders. On our subscription package, legal disputes are handled at £249 per incident (ex VAT).

The landowner or occupier. That's the hard truth of the current law. You must arrange lawful removal using authorised waste carriers, and under section 59 of the Environmental Protection Act 1990 an authority can require removal or clear the waste and recover its costs from you. That's why our model pairs prevention with cost recovery: stopping the tip is best, and when one happens, we work to move the bill from you to the offender.

Fly-tipping under section 33 of the Environmental Protection Act 1990 carries an unlimited fine and up to five years' imprisonment in the Crown Court (up to 12 months in the magistrates' court). Councils can issue fixed penalty notices of up to £1,000, and vehicles used for fly-tipping can be seized and crushed. The reason so few offenders are punished, 1,250 court fines in England in 2024/25 against 1.26 million incidents, is lack of evidence, which is precisely the gap our cameras close.

Detection is immediate: on-camera AI flags activity in real time, 24/7, and every alert is reviewed by a person. Genuine incidents are escalated to you straight away with the supporting footage. Evidence packaging typically follows within one working day, and we begin the enforcement process as soon as you instruct us.

We are registered with the ICO as a data controller and operate under UK GDPR and the Data Protection Act 2018. In practice: a privacy impact assessment for each site, proportionate camera siting, prominent signage identifying the operator, encrypted storage with restricted access, defined retention periods (footage is deleted when no longer needed unless preserved for an active case), and established processes for subject access requests. We also follow the principles of the Surveillance Camera Code of Practice as best practice. Full details are in our privacy policy.

Both, but prevention is the design goal. Highly visible signage naming the monitoring, the penalties and the site's exact location removes the offender's confidence that nobody is watching, and across our first 30 sites that produced a 95% reduction in incidents (Q1 2026 launch results). Recording exists for the minority who tip anyway, so that they, not you, pay for it.

Package 1 is a one-off £3,500 per site plus annual monitoring; Package 2 is £1,000 installation, then £99 per camera per site per month, with legal disputes handled at £249 per fly-tip incident. All prices exclude VAT. A third package is coming soon, you can register interest on the packages page. Compare that with the CLA's average of £1,000 to clear a single farmland incident, before repeat visits.